
About Us
From day one, our mission has been clear: to bring the power of AI to everyone — unlocking a new era where content is created faster, smarter, and more affordably than ever before. Marketing has always been a complex, mammoth-sized problem, but we see that challenge not as a burden, but as our calling.
Our promise is simple: to harness the intelligence of AI’s with the spirit of the elephant — so every business, no matter its size, can market with power, clarity, and confidence.
Our Values
Powered by purpose, driven by AI
Empower Limitlessly
Harness AI to break barriers and unlock potential.
Innovate Boldly
Redefine what’s possible with forward-thinking solutions.
Simplify with Clarity
Turn complexity into intuitive, accessible tools for everyone
Inspire Growth
Fuel possibilities and help individuals, teams, and brands scale effortlessly.
Team Behind Kumba
The marketers, makers, and dreamers turning Kumba into a creative powerhouse.
Bharathi Masilamani
Chief Executive Officer
Bharathi V.M. is an entrepreneur and technology leader with over two decades of experience shaping digital businesses. He spent 14 years at Amazon’s USA Seattle headquarters, where customer obsession, first-principles thinking, and building at scale became second nature. He went on to lead technology at Ajio, Namshi, and Axiom, driving innovation and growth across e-commerce and digital platforms. Bharathi has led multiple $100M projects during his tenure and also has 3 US Patents to his name As co-founder of Newstok.ai and earlier Pickyto.com, Bharathi combines entrepreneurial energy with pragmatic execution. He also advises emerging startups including Zeke.ai and Paci.ai. Passionate about the role of technology as a force multiplier for business growth, Bharathi is a futurist with a grounded perspective. An eternal optimist, he lives by his personal mantra: “18 Till I Die.”
Chirag Savla
Chief Business Officer
Chirag is a ISB graduate who believes great marketing isn’t about bigger budgets, but about sharper thinking and disciplined execution. Over more than a decade, he has led brands across Africa and Asia, working with both scrappy challengers and established market leaders. His career includes leadership roles at Godrej Consumer Products and Marico, where he honed the balance between strategy and on-the-ground impact. As a Certified Scaling Up coach, Chirag has helped businesses unlock growth by simplifying complexity and focusing on what truly moves the needle. At Kumba AI, he brings this philosophy to life by making world-class marketing accessible to every business, empowering teams to achieve more with less.